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Better Shopping Bids With the GRIP Structure

I’m the engineer behind our recently announced Shopping Attribute Bidder and I would like to show…

Soumyajit Das

5 Simple Ways To Increase Your Quality Score

Quality score is like an onion, or a parfait if you’re Donkey from Shrek, because…

David Johnson

Machine Learning Improves AdWords in 2017

At Google’s annual launch event for AdWords, Analytics, and DoubleClick, the key theme for 2017…

Frederick Vallaeys

Manage Shopping Ads More Efficiently

Today you will see some new tools for managing Shopping Ads in Optmyzr’s One-Click Optimizations™…

Frederick Vallaeys

Five Ways Optmyzr Tracks Quality Score that AdWords Can’t

Today Google announced the addition of seven new Quality Score (QS) fields in AdWords, including historical…

Frederick Vallaeys

Four Ways to Manage Your AdWords Search Queries

It doesn't matter how long you've been running search campaigns. One thing that never goes…

Esperanza Arriagada

Tools to Create Expanded Text Ads in AdWords

AdWords introduced expanded text ads (ETAs) last year and promised higher click-through rates for advertisers…

Madhurima Gupta

AdWords Shopping Campaign Optimization in Three Steps

How much time do you spend managing shopping campaigns in AdWords? In this blog post, we…

Geetanjali Tyagi

Revamp your AdWords reports with these new features!

It's time to revamp your PPC reports with these cool new features from Optmyzr. #1…

Madhurima Gupta

Don’t Get Left Behind: 6 Tools, Tips, And Resources to Never Miss On a New AdWords Feature Again

Hands down, Google AdWords is one of the most complete advertising platforms available today. From…

Frederick Vallaeys