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    Categories: Optmyzr

Come Meet Us At The Internet Marketing Association Conference!

Now that Labor Day and the slow summer months are behind us, I’m ramping up for a fairly busy conference schedule that will take me to Las Vegas and NY several times in the next month.

I’m particularly excited to announce that we just signed on to sponsor the Internet Marketing Association’s annual event in Las Vegas: Impact14 from September 24-26.

I’ll be co-hosting an evening keynote at the beautiful CityCenter conference center, together with my former colleague from Google, Joe DeMike.

If you’ve been thinking about going to a conference, here are the three I recommend. They all have very different audiences so I’ll also include why I like each one:

  • Impact14: This conference has a smaller audience but it has more top executives from big brands than any of the others. And because it has attendees who are used to nice things, it has the best venue, best food, and best entertainment.
  • SMX East: This is the best show for SEM practitioners. All the best SEM people are hosting panels and sharing their tips and secrets. I’m doing a panel with SEL newcomer, Russ Savage, and old-time friends Steve Hammer, and Matt VanWagner.
  • PubCon Las Vegas: This is the oldest show I do and it has some of the most experienced practitioners leading panels. It’s the best one of the 3 if you like a lot of SEO with a bit of SEM mixed in too.  I’ll be hosting a Master’s Class where I’ll talk about Quality Score, account automation and anything else that might be of interest.

Hope you’ll be able to join me at one of these 3 great events!

Frederick Vallaeys: Frederick Vallaeys was one of the first 500 employees at Google where he helped grow the AdWords search marketing system and served as Google’s AdWords Evangelist, teaching advertisers about which Google products are best to support their marketing goals. He was a key player on several of the teams that made AdWords into the leading platform for search marketing, including the team that started the AdWords Editor and the one that acquired Urchin (now Google Analytics). He has contributed his technical expertise to several AdWords books including bestsellers like “AdWords for Dummies,” “Advanced Google AdWords,” and “Quality Score in High Definition” and he writes a monthly blog for searchengineland.com. He helps advertisers improve their search marketing results through Optmyzr.com, an AdWords tool company that makes a Historical Quality Score Tracker, One-Click AdWords Optimizations and other tools to make account management more efficient.