OUR Founders

We've been doing PPC since 1998. We helped create AdWords. We're passionate about making it easier to manage PPC ads effectively. We are Optmyzr.

Frederick Vallaeys
Co-Founder & CEO

Frederick was Google's AdWords Evangelist.

Frederick Vallaeys
Co-Founder & CEO
Fred was one of the first 500 employees at Google where he spent 10 years building AdWords and teaching advertisers how to get the most out of it as Google's AdWords Evangelist. As a technologist at heart, he's always on the lookout for ways that technology can simplify the lives of marketers. As a founding member of the team that created the AdWords Editor, an industry-favorite tool for making AdWords account management more efficient, he knows what it takes to simplify managing AdWords and as a co-founder at Optmyzr, he hopes to continue creating world-class online marketing products.
Geetanjali Tyagi
Co-Founder & COO

Geetanjali was an account strategist at Google.

Geetanjali Tyagi
Co-Founder & COO
Geetanjali worked at Google as an AdWords account manager and optimization strategist for five years. During that time she managed over $30M in AdWords spend and worked with clients in the Technology and Consumer Packaged Goods verticals in the US & UK markets. She worked closely with clients to design their SEM strategy and built their campaigns from the ground up. As a co-founder at Optmyzr, she is always looking for SEM processes that can be automated and simplified.
Manas Garg
Co-Founder & Technical Architect

Manas was a Senior Software Developer at Microsoft.

Manas Garg
Co-Founder & Technical Architect
Manas worked with Microsoft as a developer for five years before starting Optmyzr. His expertise is in building Enterprise Application Integration products. He has extensive experience designing enterprise class software both for servers and for the cloud. These days he is responsible for everything tech at Optmyzr and spends his time architecting new tools that will make managing SEM campaigns easier. A geek at heart, he loves traveling. His first startup with Geetanjali was tripfeet.com - a site that makes travel planning easy and fun.