GOOGLE ADS
SMART BIDDING
Save Costs and Boost Efficiency: 5 Ways to Manage Your Smart Bidding
Learn how to make smart bidding work and 5 ways to manage it easily.
Aayushi Bhandari (Optmyzr)
Articles
GUIDE
OPTMYZR
Weather-Based PPC Management: How to Optimize Campaigns Based on Weather Changes
Learn how weather-based advertising works and how you can manage and optimize PPC campaigns based on weather changes.
Aayushi Bhandari (Optmyzr)
PPC MONITORING
GOOGLE ADS
5 Ways to Optimize Your Google Ads Account Using the Change History Widget
Learn 5 use cases to optimize your Google Ads account using the change history widget in Optmyzr.
Aayushi Bhandari (Optmyzr)
PPC MONITORING
GOOGLE ADS
How to Easily Monitor Changes In Your Google Ads Account
Learn how to stay informed about any changes made to your Google Ads account and take any necessary action.
Aayushi Bhandari (Optmyzr)
PERFORMANCE MAX
How to Manage and Optimize Your Performance Max Retail Campaigns
Learn the various ways to manage and optimize your Performance Max for retail campaigns using Optmyzr's tools.
Aayushi Bhandari (Optmyzr)
PERFORMANCE MAX
How to Manage and Optimize Your Performance Max Campaigns
Learn the various ways to manage and optimize your Performance Max campaigns using Optmyzr's tools.
Aayushi Bhandari (Optmyzr)
PPC STRATEGY
OPTMYZR
Building Better PPC Display Campaigns: What, Why & How
Aayushi Bhandari (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: November 2021
Aayushi Bhandari (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: October 2021
Aayushi Bhandari (Optmyzr)
OPTMYZR
PPC STRATEGY
Optmyzr Spend Projection vs. Google Budget Reports: More Than Just Visualization
Aayushi Bhandari (Optmyzr)
OPTMYZR
PPC STRATEGY
Campaign Experiments by Optmyzr: Google Ads Experiments Made Easy
Aayushi Bhandari (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: Q3 2021
Aayushi Bhandari (Optmyzr)
Stay Updated with Optmyzr
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy
Latest Articles
STRATEGY
PAID SEARCH
Why Your Google Ads CPC Spiked Overnight (And How to Prevent It)
A CPC spike is one of the most frustrating things in paid search: your costs shoot up overnight, and nothing in your campaign has changed.
GUIDE
PAID SEARCH
Why Competitor Audience Targeting Is the Future of PPC (And How to Do It Right)
Are you noticing that your PPC budget doesn’t go as far as it used to, while targeting options now seem more limited than ever?
GUIDE
AMAZON ADS
The 7 Most Frustrating Amazon PPC Challenges And How Optmyzr Fixes Them
“I’m running ads, adjusting bids… so why isn’t performance improving?