
Google Shopping: 6 Ways to Structure Campaigns (+Best Practices)
Here are 6 ways ecommerce and retail advertisers can set up Google Shopping campaigns to boost sales and profitability.

Ashwin Balakrishnan (Optmyzr)
Here are 6 ways ecommerce and retail advertisers can set up Google Shopping campaigns to boost sales and profitability.
Ashwin Balakrishnan (Optmyzr)
By putting Google ahead of account needs, ad reps have made PPC agencies wary of them. Here's the practitioner response.
Ashwin Balakrishnan (Optmyzr)
Our analysis of 13,671 Optmyzr accounts helped us better understand Responsive Search Ads. Here are our findings to help …
Ashwin Balakrishnan (Optmyzr)
Underperforming Responsive Search Ads can create even more dissonance than their legacy counterparts. Here's how to find …
Ashwin Balakrishnan (Optmyzr)
Ashwin Balakrishnan (Optmyzr)
Ashwin Balakrishnan (Optmyzr)
Ashwin Balakrishnan (Optmyzr)
Ashwin Balakrishnan (Optmyzr)
Learn how to make your shopping campaigns profitable depending on the stage of your campaign.
Ashwin Balakrishnan (Optmyzr)
Ashwin Balakrishnan
Ashwin Balakrishnan ( Optmyzr)
Ashwin Balakrishnan (Optmyzr)
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Marketers on Reddit recently opened up about the less obvious Google Ads optimizations that delivered outsized results.
Managing PPC budgets can feel overwhelming; between tracking spend across accounts, preventing overspending, and making sure no budget goes to waste.
Reddit is filled with marketers complaining that AI tools are too generic, too vague, or too “copy-only” when it comes to paid ads.