Author
Ashwin Balakrishnan
Senior Marketing Manager
Optmyzr
About

Highlights

About Ashwin Balakrishnan
Ashwin Balakrishnan is a versatile digital marketer and strategist who leads the marketing team at Optmyzr. His mission is to help PPC advertisers navigate the operational and strategic changes required to keep running high-performing Google Ads campaigns.

Ashwin is also the producer of “UnLevel”, Optmyzr’s video course on how to get better results using PPC automation, as well as a regular participant on Twitter’s PPC Chat.

In 2023, he was named by Marketing O’Clock as one of the 50 most influential people in PPC.

Experience

  • Senior marketing manager and team lead, Optmyzr
  • Creative director for performance marketing, GenY Medium
  • Director of search marketing and content, Phenom/My Ally

Areas of Expertise
Search Engine Marketing, Search Engine Optimization, Search Engine Advertising, PPC Advertising, Google Ads Automation, Digital Marketing, Content Marketing, Copywriting

Articles