PAID SEARCH
TIPS & STRATEGIES
Ecommerce PPC Experts Reveal the Biggest Mistakes Holding You Back in 2025
Leading PPC experts uncover the top mistakes advertisers are making in 2025 and what you can do to stay ahead.
Disha Mod (Optmyzr)
Disha Mod
@
About
This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.
Stay Updated with Optmyzr
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy
Latest Articles
STRATEGY
Q4 PPC Analysis: How to Turn Holiday Campaign Data Into Year-Round Growth
Q4 is the season when most campaigns face their toughest test.
EXPERT SERIES
DATA STUDIES
Do Seasonality Adjustments Actually Help During BFCM? A 3-Year Study Says No.
Every year, like clockwork, Google and Microsoft encourage advertisers to use seasonality bid adjustments during Black Friday and Cyber Monday (BFCM).
EXPERT SERIES
Why Your Free Shipping Offer Isn’t Enough Anymore (and How to Increase Your AOV)
Free shipping, fast delivery, and easy returns used to be differentiators.