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Esperanza Arriagada

Esperanza Arriagada

Senior Marketing Manager @ Optmyzr

About

This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.

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Latest Articles

Esperanza Arriagada
AMAZON ADS GUIDE

Why Your Amazon ACoS Looks Fine—But Profit Is Still Declining (And How to Diagnose It)

Your ad spend has been climbing up for weeks, profit margin is getting tighter.

Esperanza Arriagada
PAID SEARCH GUIDE

Find the Best Google Ads Tool in 2026 (Tried & Tested by PPC Pros)

Managing Google Ads today isn’t just about launching campaigns and checking results at the end of the week.