EXPERT SERIES
DATA STUDIES
Google Demand Gen Vs. Google Display: When to Use Which?
Data and facts show when you need to run Google Demand Gen over Display Campaigns.
Gianpaolo Lorusso (ADworld Experience)
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DATA STUDIES
The results are in: Google Display vs Discovery Ads (under the same settings)
Data insights from Gianpaolo Lorusso's test comparing a regular GDN campaign with a Discovery campaign (keeping the same …
Gianpaolo Lorusso (ADworld Experience)
EXPERT SERIES
STRATEGY
Agile Target Layering: What It Is and How It Helps Maximize Your PPC Profits
Gianpaolo Lorusso
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