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Jake Rheude

Jake Rheude

Vice President of Marketing @ Red Stag Fulfillment

About

This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.

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Latest Articles

Jake Rheude
AMAZON ADS GUIDE

Amazon Ads Strategy 2026: How to Boost Visibility, Sales & Organic Rankings

Amazon is one of the largest product discovery and shopping platforms globally, with millions of high-intent shoppers searching every day.

Jake Rheude
AMAZON ADS STRATEGY

Why Most Amazon PPC Campaigns Fail (And How to Structure Yours Right)

 

Without the right campaign structure, your Amazon ads are flying blind. It becomes difficult to know what’s working well and how efficiently your budget is being spent. Whether it’s lumping too many keywords together or blending match types, small missteps can snowball into inefficiency.

Jake Rheude
AMAZON ADS STRATEGY

Why Amazon Performance Drops Feel Random (And How to Trace the Real Cause in Minutes)

Amazon PPC performance drops rarely come with a clear reason. ACoS spikes, sales dip, or CPCs climb, and nothing obvious has changed. So, we wonder: