8 Ways Optmyzr’s Rule Engine Outperforms Google Ads Automated Rules

Eight things Optmyzr Rule Engine does that Google Ads Automated Rules can't — for accounts past the basics.

The Methodology Behind Target CPA and Target ROAS Optimizations

Understand the methodology behind tCPA and tROAS, the automated bidding strategies that use machine learning.

The Top 12 Tools 10,000+ Advertisers Used in 2022 to Maximize Their PPC ROI

Make use of these 12 powerful tools to maximize your PPC ROI in 2023.

Thinking Outside the Box: How to Automatically Change Daily Budgets on Specific Dates

Thinking Outside the Box: Automatically Pause and Enable Campaigns On Holidays