EXPERT SERIES
GUIDE
7 Proven Retargeting Strategies for Higher Conversion Rates
Don't leave potential customers behind. Check out these 7 proven retargeting strategies.
Justas Markus (GetFound XL)
Articles
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DATA INSIGHTS
EXPERT SERIES
Is Performance Max Cannibalizing Your Search Campaigns? Our New Data Study Says… Probably
When Google launched Performance Max (PMax), it was positioned as the ultimate automated campaign, designed to unify and optimize ads across all of Google’s channels: Search, Shopping, YouTube, Display, and more.
GUIDE
Why Use Optmyzr When You Have Google Ads Editor, Rules, and Scripts?
“Can’t I just do all of this in Google Ads?
STRATEGY
PAID SEARCH
Why Your Google Ads CPC Spiked Overnight (And How to Prevent It)
A CPC spike is one of the most frustrating things in paid search: your costs shoot up overnight, and nothing in your campaign has changed.