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Madhurima Gupta

Madhurima Gupta

Solutions Strategist @ Optmyzr

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About

This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.

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Latest Articles

REPORT DATA STUDIES

The Shopping Season Readiness Report: How to Prepare for BFCM in 2026 | Optmyzr

Madhurima Gupta
AMAZON ADS STRATEGY

Why Manual Amazon PPC Monitoring Stops Working After You Scale (And What to Do Instead)

Five Amazon accounts is manageable. Open each one, scan ACoS and spend, close it, move on. Fifteen, maybe twenty minutes.

Madhurima Gupta
AMAZON ADS STRATEGY

Where Amazon Quietly Wastes Your Budget (And How to Automate the Fix)

Most Amazon advertisers don’t ignore wasted spend. They just don’t see it until it’s already accumulated.