GOOGLE ADS
SHOPPING ADS
Shopping Campaign Priorities: How to Leverage Them to Improve Campaign Performance
Matilde Mualim (Optmyzr)
About
This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.
Articles
PPC AUTOMATION
Thinking Outside the Box: Automate & Integrate Google Analytics Data
Matilde Mualim (Optmyzr)
OPTMYZR
BID MANAGEMENT
Do More with Optmyzr: Automate Tiered Bidding Management
Matilde Mualim (Optmyzr)
SEARCH ADS
How to Optimize Your Ad Text In Just a Few Steps
Matilde Mualim
KEYWORDS & QUERIES
What does Google’s extension of Phrase Match and Broad Match Modifiers mean?
Matilde Mualim
SEARCH ADS
How to Get Started with RSAs for Your Google Ads Account
Matilde Mualim (Optmyzr)
OPTMYZR
US Search Awards 2018: Optmyzr Named Best PPC Management Software Suite
Matilde Mualim (Optmyzr)
OPTMYZR
PPC STRATEGY
Building Better PPC Workflows in Optmyzr
Matilde Mualim (Optmyzr)
PPC STRATEGY
Are your AdWords ads losing money on bad landing pages?
Matilde Mualim (Optmyzr)
Stay Updated with Optmyzr
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy
Latest Articles
STRATEGY
The PPC Stress Test: ChatGPT vs. Claude vs. Gemini (and Where Optmyzr Wins)
Reddit is filled with marketers complaining that AI tools are too generic, too vague, or too “copy-only” when it comes to paid ads.
GUIDE
GOOGLE ADS
Getting Started with Google Ads for E-commerce
It’s that time of year when PPC advertisers start feeling the heat of the busy shopping season.
GUIDE
How To Run Cross-Platform Ad Campaigns Without Losing Visibility or Control
Running campaigns across Google, Microsoft, Facebook, Amazon, and others feels less like marketing and more like managing a dozen open browser tabs.