GOOGLE ADS
SHOPPING ADS
Shopping Campaign Priorities: How to Leverage Them to Improve Campaign Performance
Matilde Mualim (Optmyzr)
About
This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall. He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.
Articles
PPC AUTOMATION
Thinking Outside the Box: Automate & Integrate Google Analytics Data
Matilde Mualim (Optmyzr)
OPTMYZR
BID MANAGEMENT
Do More with Optmyzr: Automate Tiered Bidding Management
Matilde Mualim (Optmyzr)
SEARCH ADS
How to Optimize Your Ad Text In Just a Few Steps
Matilde Mualim
KEYWORDS & QUERIES
What does Google’s extension of Phrase Match and Broad Match Modifiers mean?
Matilde Mualim
SEARCH ADS
How to Get Started with RSAs for Your Google Ads Account
Matilde Mualim (Optmyzr)
OPTMYZR
US Search Awards 2018: Optmyzr Named Best PPC Management Software Suite
Matilde Mualim (Optmyzr)
OPTMYZR
PPC STRATEGY
Building Better PPC Workflows in Optmyzr
Matilde Mualim (Optmyzr)
PPC STRATEGY
Are your AdWords ads losing money on bad landing pages?
Matilde Mualim (Optmyzr)
Stay Updated with Optmyzr
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy
Latest Articles
STRATEGY
EXPERT SERIES
Plan, Don’t Panic: How to Make Black Week Work for You
Black Week is notorious for unexpected challenges.
GUIDE
GOOGLE ADS
How to Stay in Control of Google Ads When CPCs Spike This Black Friday & Cyber Monday
Every year, Black Friday and Cyber Monday are the busiest days for marketers. CPCs spike within hours. Budgets often drain before noon. By the time your reports arrive, it’s already too late to fix the damage.
STRATEGY
Q4 Prep Checklist for Winning Black Friday & Cyber Monday
For advertisers, Q4 goes beyond the holiday chaos. It’s the most competitive season of the year.