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Melissa Mackey

Melissa Mackey

Head of Paid Search @ Compound Growth Marketing

Twitter Website

About

Melissa Mackey is currently Head of Paid Search at Compound Growth Marketing. A PPC professional since 2002, Mackey specializes in B2B paid search, paid social, and PPC strategy.

She helps companies find innovative ways to improve their ROI from paid search.

  • Top 50 Most Influential PPC Expert
  • Author for Search Engine Land and Search Engine Journal
  • Speaker at HeroConf and SMX Advanced
  • Google Ads Professional and Microsoft Ads Accredited Professional
  • Specialties: Search engine marketing; pay per click management and marketing

Articles

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Latest Articles

Author - Melissa Mackey
GUIDE PAID SEARCH

Why Use Optmyzr When You Have Google Ads Editor, Rules, Scripts, & MCP?

It sounds too obvious to say: Google’s tools were built to help you run Google Ads.

Author - Melissa Mackey
AMAZON ADS STRATEGY

How to Pause Amazon Ads Automatically When Inventory Runs Low

Amazon does not save you from your own out-of-stock inventory. Not always, and not in the way most sellers assume.

Author - Melissa Mackey
PAID SEARCH STRATEGY

Optmyzr Sidekick: The PPC Assistant That Helps You Get PPC Work Done

Most PPC tools are built to display data. Very few are built to help you figure out what to do with that data.