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PPC consultant @ Sarah Stemen, LLC

About

Sarah Stemen, the founder of Sarah Stemen, LLC, started working in digital marketing in 2007 at Nationwide Insurance. Prior to establishing her own agency, she served as a valuable asset to small and mid-sized marketing agencies, providing expert consulting to help them enhance their digital marketing and paid search capabilities.

Sarah is an active member of the Paid Search Association (PSA) and takes great pleasure in sharing her knowledge and insights on paid search topics through her writing and speaking engagements.

Articles

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Latest Articles

Author - Sarah Stemen

Say Hello to Sidekick 6.0: Faster Help, Smarter Guidance, Better Workflows

Every PPC professional knows that managing campaigns isn’t just about data. It’s about navigating different tools, keeping track of what’s happening, and making sense of it all as quickly as possible. Between shifting metrics and complex workflows, even the best teams can lose valuable time switching contexts.

Author - Sarah Stemen

4 Real Scenarios Where Optmyzr’s ‘Optimize Budgets’ Tool Saves You Time & Money

If you’re managing PPC budgets, you’re constantly checking pacing, adjusting daily budgets, and reallocating them to make sure everything is on track. It’s a lot to handle, especially when you’re working across multiple accounts or platforms.