
How to Stay in Control of Google Ads When CPCs Spike This Black Friday & Cyber Monday
Stay in control this BFCM 2025 with smarter pacing, stronger automation, and full visibility in Google Ads.

Vimal Bharadwaj (Optmyzr)

Stay in control this BFCM 2025 with smarter pacing, stronger automation, and full visibility in Google Ads.

Vimal Bharadwaj (Optmyzr)

Learn four proven PPC automation plays to scale ecommerce profit with Smart Bidding, DSA, and business data.

Vimal Bharadwaj (Optmyzr)

Discover the 8 best PPC monitoring tools and learn how to choose the right one for your needs.

Vimal Bharadwaj (Optmyzr)

Begin your search for the right PPC reporting tool for your business here.

Vimal Bharadwaj (Optmyzr)

Discover the 6 best PPC audit tools and learn how to choose the right one for your needs.

Vimal Bharadwaj (Optmyzr)

Discover the 6 best PPC bid management tools and learn how to choose the right one for your needs.

Vimal Bharadwaj (Optmyzr)

Begin your search for the right PPC automation tool for your business here.

Vimal Bharadwaj (Optmyzr)
![Find the Best Google Ads Tool in 2025 [Tried & Tested by PPC Pros]](../../forestry/11-best-google-ads-management-tools-in-2025_hu_e60cae57acc866ea.webp)
Begin your search for the right Google Ads management tool for your business here.

Vimal Bharadwaj (Optmyzr)

Amazon left Google Shopping. Use alerts, pacing, and cross-platform data to adjust campaigns before results slip.

Vimal Bharadwaj (Optmyzr)

Learn how to unlock the goldmine of customer insights with first-party data.

Vimal Bharadwaj (Optmyzr)

Learn when to use portfolio bidding and campaign groups in Google Ads, how to measure their success, and how tools like …

Vimal Bharadwaj (Optmyzr)

Here's a detailed guide with tactics and checklists to effectively analyze your PPC campaign performance.

Vimal Bharadwaj (Optmyzr)
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy

Black Friday and Cyber Monday are the kind of days where you can do everything “right” and still be surprised. Budgets can deplete more quickly, traffic patterns may shift throughout the day, and small issues can have outsized impacts if you don’t catch them early.

Q4 is the season when most campaigns face their toughest test.

Every year, like clockwork, Google and Microsoft encourage advertisers to use seasonality bid adjustments during Black Friday and Cyber Monday (BFCM).