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SEO & Content Manager @ Optmyzr

About

Vimal is the SEO & Content Manager at Optmyzr. He’s also the producer of Optmyzr’s video podcast, PPC Town Hall. He also runs a personal blog at vimalbharadwaj.com.

With over 8 years of experience in B2B SaaS marketing, he has helped SaaS brands like Automate.io (acquired by Notion), ClickUp, and accelQ scale through high-quality content and organic growth. His work spans everything from building content engines from scratch to driving results with data studies and product-led SEO.

He believes in creating content that’s not just optimized for search engines, but also genuinely useful for readers. He believes in the power of thoughtful editing, strategic distribution, and zero-click content formats to build trust and visibility.

Outside of work, he’s usually spending time with his son, shooting hoops, getting lost in a book, or wandering the streets of York, UK with no destination in mind.

Articles

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Latest Articles

Author - Vimal Bharadwaj

Say Hello to Sidekick 6.0: Faster Help, Smarter Guidance, Better Workflows

Every PPC professional knows that managing campaigns isn’t just about data. It’s about navigating different tools, keeping track of what’s happening, and making sense of it all as quickly as possible. Between shifting metrics and complex workflows, even the best teams can lose valuable time switching contexts.

Author - Vimal Bharadwaj

4 Real Scenarios Where Optmyzr’s ‘Optimize Budgets’ Tool Saves You Time & Money

If you’re managing PPC budgets, you’re constantly checking pacing, adjusting daily budgets, and reallocating them to make sure everything is on track. It’s a lot to handle, especially when you’re working across multiple accounts or platforms.