
Why Quality Score Still Deserves Your Attention in 2025
Quality Score in Google Ads is still relevant. Read how it impacts your ad rank and CPC.

Vimal Bharadwaj (Optmyzr)

Quality Score in Google Ads is still relevant. Read how it impacts your ad rank and CPC.

Vimal Bharadwaj (Optmyzr)

Here are 9 powerful automations that helped Beeby Clark+Meyler manage small Google Ads accounts effectively for their …

Vimal Bharadwaj (Optmyzr)

7 powerful automations Matthieu Tran-Van used to boost client results and avoid burnout—check them out!

Vimal Bharadwaj (Optmyzr)

Automate product segmentation in Google Ads with Smart Product Labeler. Save time, optimize bids, and increase campaign …

Vimal Bharadwaj (Optmyzr)

Learn what Responsive Search Ads (RSAs) are, how they work, and how you should get the most out of your RSAs.

Vimal Bharadwaj (Optmyzr)

Learn how to set a budget that is aligned with your business goals.

Vimal Bharadwaj (Optmyzr)

Optimize your ad text, budgets, bids, landing pages, and more with these 20 powerful strategies.

Vimal Bharadwaj (Optmyzr)

Learn the most important goals, tips, and mistakes to avoid while creating great PPC reports.

Vimal Bharadwaj (Optmyzr)

Here are 4 ways to protect your Google Ads account from glitches.

Vimal Bharadwaj (Optmyzr)

Follow these tips to make this Q4 shopping season a profitable one for your business.

Vimal Bharadwaj (Optmyzr)

Expert tips and strategies to drive better results for your ecommerce and retail Performance Max campaigns.

Vimal Bharadwaj (Optmyzr)

Learn the PPC trends and recommendations needed to build a winning strategy in 2023.

Vimal Bharadwaj (Optmyzr)
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Last year, we published a study that challenged a common assumption and asked the question: Is Cyber Monday really the biggest day of the year for online sales?

Ever caught yourself piling up Responsive Search Ads (RSAs) in an ad group, thinking volume equals victory? It’s a common instinct, but one that can backfire as it confuses Google’s algorithm, fragments your data, and drags down learning speed.

Regular monitoring is crucial after you launch any new PPC campaign. It’s an ongoing process that helps you quickly identify and address campaign performance issues before they cost you budget or customers.