There’s nothing more rewarding than seeing your customers achieve amazing results with your product. That’s why we love to share success stories, like the one below, with you so you can learn from their experiences and get inspired.
In this blog post, you’ll hear from one of our happy customers, Peak Ace AG.
- The challenges they faced before using Optmyzr
- The 6 factors that made them choose Optmyzr as their solution and
- The results they’ve seen from being an Optmyzr customer
Who is Peak Ace AG?
Peak Ace AG is a renowned performance marketing agency based in Berlin, Germany. Established in 2007, they specialize in providing exceptional digital experiences through their expertise in Digital Strategy, Paid Search, Paid Social, SEO, Content Marketing, Digital Analytics, and CRO. Their impressive client portfolio includes industry leaders such as Airbnb, TUI, and AutoScout24.
Three Challenges Peak Ace AG Was Facing
As a growing marketing agency, Peak Ace was confronted with an array of challenges that prompted them to seek a technology solution.
1. Managing multiple clients was becoming increasingly challenging.
They were handling numerous clients simultaneously, and the complexity of managing multiple campaigns across various platforms had significantly increased. It took a lot of work for them to track, manage, and optimize campaigns manually.
2. Low-value tasks were taking up time and energy.
They found that their teams spent a disproportionate amount of time on repetitive, low-value tasks. This detracted from their ability to focus on strategic, high-value tasks like campaign planning, creative development, and strategic analysis.
These challenges motivated them to search for a technology solution like Optymzr, which could help them automate marketing campaign management and free up their team’s time for strategic tasks, and keep up with the latest changes in the digital marketing landscape.
6 Factors That Made Peak Ace AG Chose Optmyzr as Their Solution
“These factors played a role in our decision to choose Optmyzr, and we consider it to be a sound choice for our agency.” - Alex Sibirsky, PPC Manager
1. Comprehensive Functionality
Optmyzr’s wide range of capabilities — from automating repetitive PPC-related tasks to managing complex tasks like creating custom reports — were exactly what Peak Ace was looking for.
2. Ease of Use
The agency was particularly impressed with Optmyzr’s intuitive interface. They also liked how quick and easy it was to onboard their team, which made the transition much smoother.
3. Integration Capabilities
Peak Ace was looking for a solution that integrates seamlessly with various platforms that they regularly use, such as Google Ads, Microsoft Ads, and Meta Ads. And that it was possible for them to manage all their marketing campaigns from a single dashboard was one more reason why they picked Optmyzr.
As an agency, it was crucial for Peak Ace to work with tools that can scale as they grow. Optmyzr’s scalability, in terms of handling more clients and larger campaigns, was a significant draw for them.
5. Customer Support
Optmyzr has a strong reputation for excellent customer support. Knowing that help is readily available whenever they encounter challenges gave them confidence in choosing Optmyzr.
6. Value for Money
Given the robust capabilities and efficiencies gained, they found Optmyzr’s pricing to be fair and justifiable. It allowed them to maximize their return on investment, both for them and their clients.
“Optmyzr has been instrumental in solving many of the challenges we initially faced, thus optimizing our business in several key areas.” - Alex Sibirsky, PPC Manager
Peak Ace AG’s Key Outcome of Using Optmyzr
Scalability and Increased Capacity
Peak Ace is handling the complexity of multiple clients without a corresponding increase in manpower and without being overwhelmed. With the automation capabilities of Optmyzr, it is able to manage a greater number of campaigns too.
“This outcome reflects the transformative impact that Optmyzr has had on our operations, our service quality, and the value we deliver to our clients.” - Alex Sibirsky, PPC Manager
Optmyzr has also helped Peak Ace with…
1. Higher Efficiency
Peak Ace’s team has seen a significant increase in efficiency. It was able to automate a number of repetitive tasks, such as budget management, Search Query Reporting, and Client Reporting, to name a few using Optmyzr. It has significantly reduced the time spent on these tasks giving their team more time to focus on strategic and creative work.
2. Data-Driven Decision Making
Peak Ace has been able to derive actionable insights that inform its strategy with Optmyzr’s advanced analytics and custom reporting capabilities. They’re able to adjust their marketing efforts based on real data, optimize real-time campaigns, and deliver better client results.
3. Personalization and Segmentation
Peak Ace is able to create more personalized marketing campaigns for its clients using Optmyzr’s powerful targeting and segmentation tools. They’ve seen this lead to improved engagement and conversion rates.
Making the Most of a Solution Built for Your Needs
Peak Ace AG summarizes by saying that Optmyzr has become an indispensable tool in their agency, aiding their growth and enhancing their service quality.
“Our experience with Optmyzr has been outstanding. The tool has significantly improved our campaign management efficiency, enabling us to deliver better results for our clients. Its intuitive interface, robust features, and seamless integrations have made our daily operations smoother. The excellent customer support is a bonus, always ready to assist when needed. Overall, Optmyzr has become an indispensable tool for our agency, improving their operations, enhancing their service to clients, and enabling us to deliver better results.” - Alex Sibirsky, PPC Manager