We’ve recently made numerous enhancements to the Rule Engine so we organized two webinars to show how it can be used to address a variety of use cases.
You can now watch the first Rule Engine webinar where I covered:
- An overview of the Rule Engine
- CPA or ROAS bid management with prebuilt recipes
- Automating your own bid strategy with custom recipes
- Using custom variables to make more dynamic rules
- Scaling your work across many accounts with favorite and global recipes
- How to put rules on auto-pilot
We’re following up this introductory webinar with an advanced one.
Advanced Rule Engine Examples
In this webinar I’ll show more advanced use cases for the Rule Engine:
- Building rules using your own custom data
- Bidding by weather (or another external data source)
- Using different attribution models and different conversion types
Please join me for this live 30-minute webinar and Q&A on Thursday, March 29nd at 9am PT, 12 noon ET, 18:00 CET.