Reporting
6 Proven Tips for Better PPC Reports
You don’t need superpowers to create PPC reports that look good and keep your clients happy.
Ashwin Balakrishnan
Senior Marketing Manager
Featured
Reporting
30 Mar 21You don’t need superpowers to create PPC reports that look good and keep your clients …
05
alerts
blueprints
optmyzr
19 Mar 21One of the most common bits of feedback we hear from people who use Optmyzr is how it puts …
05
smart bidding
google
optmyzr
17 Mar 21A couple of weeks ago, Google’s developer blog carried a hidden announcement: Google Ads …
05
shopping
google
optmyzr
03 Mar 21If you’ve ever used the Smart Shopping feature in Google Ads, you know how easy and quick …
05
ppc town hall
25 Feb 21As PPC advertisers, you need to constantly monitor and measure your marketing initiatives. …
05
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Search Results
google
insights
optmyzr
The New Google Ads MCC Dashboard in Optmyzr is Live
Both Google and Optmyzr launched updates to their MCC dashboards for AdWords today offering exciting new functionality.
Frederick Vallaeys
Co-Founder & CEO
reporting
google
state of ppc
Don’t Send AdWords Reports Before Google’s Data is Complete
Sending reports of AdWords results to clients is one of the more time-consuming tasks agencies deal with so it’s not …
Frederick Vallaeys
Co-Founder & CEO
insights
optmyzr
Optmyzr Pro Dashboard for Google AdWords & Analytics
We recently launched a more powerful version of the Optmyzr MCC dashboard.
Geetanjali Tyagi
Co-Founder & COO
budgets
google
optmyzr
4 Optmyzr Tools to Help You Reduce Wasted Google AdWords Spend
The two things people care most about when managing AdWords campaigns are reducing cost and increasing conversions.
Geetanjali Tyagi
Co-Founder & COO
insights
optmyzr
Introducing Account Health Cues and Ask Optmyzr
Figuring out whether an AdWords account is healthy or not can be a very time-consuming task, especially when managing …
Frederick Vallaeys
Co-Founder & CEO
quality score
state of ppc
Here's why your Quality Score suddenly plummeted
If you looked at your AdWords account earlier this week, you may have noticed some very dramatic declines in Quality …
Frederick Vallaeys
Co-Founder & CEO
ads
optmyzr
What You Need to Know About A/B Split Testing in AdWords Using Optmyzr
I spend a lot of time talking and writing about the more humanistic elements of advertising; how to appeal to your …
Isaac Rudansky
CEO
quality score
google
state of ppc
Learn How Google AdWords Quality Score Works
I recently came across a video from Isaac Rudansky (one of our customers) where he does a great job explaining how …
Frederick Vallaeys
Co-Founder & CEO
optmyzr
Our Most Popular PPC Posts of 2014
With 2014 now well behind us, I wanted to give a quick round-up of Optmyzr’s most popular media coverage.
Frederick Vallaeys
Co-Founder & CEO
reporting
optmyzr
New in Reporting: Report Navigator, Image Widget & More
We recently launched a lot of new features to make Optmyzr’s reporting platform even more powerful.
Geetanjali Tyagi
Co-Founder & COO
keywords
optmyzr
Keyword Lasso: In-Line Edits, Negative Keywords, Advanced Mode & More
The Keyword Lasso one-click optimization is one of the most used optimizations in our suite of tools.
Geetanjali Tyagi
Co-Founder & COO
ads
optmyzr
How to Create New Ads Using Text From Existing High-Performing Ads
Removing underperforming ads is one part of testing ad text in an AdWords account.
Geetanjali Tyagi
Co-Founder & COO