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rule engine

Jun 25, 2020 automation google rule engine optmyzr

6 Ways Optmyzr's Rule Engine Beats Google Ads Automated Rules for Flexibility

We all have repetitive PPC management tasks we wish we could automate and get off our daily to-do lists.

Juan Carlos Aristimuño

Account Manager

Apr 15, 2020 rule engine microsoft optmyzr

Rule Engine: Powerful PPC Strategies for Microsoft Ads

Paid search marketing has become even more challenging than usual, as PPC pros grapple with unforeseen challenges far …

Ashwin Balakrishnan

Senior Marketing Manager

Sep 11, 2019 automation rule engine optmyzr

Thinking Outside the Box: Automate & Integrate Google Analytics Data

In a previous blog post, we walked you through how you could manage bids by weather using Optmyzr’s Rule Engine and its …

Matilde Mualim

Content and Quality Specialist

Aug 12, 2019 automation rule engine optmyzr

Thinking Outside the Box: Bid by Weather

You know that old saying “when it rains… apply bid changes”.

Matilde Mualim

Content and Quality Specialist

Jul 10, 2019 automation rule engine optmyzr

Thinking Outside the Box: Automatically Pause and Enable Campaigns On Holidays

_Just like you do, some campaigns deserve a good day off!

Juan Carlos Aristimuño

Account Manager

Mar 29, 2018 automation rule engine optmyzr

How to Bid by Weather and Other Offline Data

We hosted a webinar to show how the Rule Engine can be used to automate bid management based on external data like sales …

Frederick Vallaeys

Co-Founder & CEO

Mar 26, 2018 rule engine optmyzr

How the Rule Engine Makes PPC Management Easier

We’ve recently made numerous enhancements to the Rule Engine so we organized two webinars to show how it can be used to …

Frederick Vallaeys

Co-Founder & CEO

Aug 29, 2017 automation rule engine optmyzr

How the Rule Engine lets you do dream optimizations that you never had time for

Some PPC tools simply slap a different UI on existing capabilities from the engines but at Optmyzr, we try hard to build …

Frederick Vallaeys

Co-Founder & CEO