Use Supplemental Feeds to Manage Google Shopping Campaigns
Would you like to use additional business data like profit margins to structure your shopping campaigns and set bids?
Aayushi Bhandari
Product Specialist
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Shopping Ads
PPC Automation Done Right: Shopping Campaign Builder 2.0
Holiday shopping season has seemingly become a “winner take all” proposition in the world of PPC.
Frederick Vallaeys
Co-Founder & CEO
Retail e-commerce is PPC's new frontier & Why Amazon SHOULD matter to you
I had an illuminating conversation about Amazon Ads and PPC with an industry colleague recently, not long after we …
Frederick Vallaeys
Co-Founder & CEO
Inventory Filters in Google Ads Shopping Campaigns
Using inventory filters in Google Shopping campaigns becomes a necessity if you have different campaigns for different …
Geetanjali Tyagi
Co-Founder & COO
Shopping Campaign Priorities: How to Leverage Them to Improve Campaign Performance
Updated: June 16, 2022 Shopping campaigns have to be managed differently from Search and Display campaigns in order to …
Matilde Mualim
Content and Quality Specialist
3 Shopping Tools & Smart Bidding Tips to Crush Holiday Sales
Black Friday. Cyber Monday. After-hours convenience.
Frederick Vallaeys
Co-Founder & CEO
Shopping Ads Management for Microsoft: Now available in Optmyzr
As longtime Search veterans ourselves, the Optmyzr team’s legacy generally comes from the Google universe.
Frederick Vallaeys
Co-Founder & CEO
Bid Management For Google Shopping Ads Made Easy
Last updated: September 23, 2021
Frederick Vallaeys
Co-Founder & CEO
Managing Negative Keywords for Shopping Campaigns
Shopping campaigns work very differently from search campaigns.
Geetanjali Tyagi
Co-Founder & COO
Use Feed Analysis to Build AdWords Shopping Campaigns
Shopping campaigns are set up very differently from search campaigns in AdWords.
Frederick Vallaeys
Co-Founder & CEO
How to Easily Restructure Google Shopping Campaigns
Optmyzr has a new tool that will make it easy to restructure existing shopping campaigns to improve performance.
Geetanjali Tyagi
Co-Founder & COO
Make Better Shopping Bids with the GRIP Structure
I’m the engineer behind our recently announced Shopping Attribute Bidder and I would like to show you some of the …
Soumyajit Das
Software Development Engineer