Capabilities

Enhanced Scripts™

Get the most powerful automations for Google Ads, fully customizable without having to write a single line of code.

Pick from dozens of popular PPC scripts.

Built to scale across all your accounts.

Maintained & updated by Optmyzr.

Access enhanced Google Ads script directory.

All the power of Google Ads Scripts. No coding required.

Enhanced Scripts™ for Google Ads

Readymade PPC Scripts

We write the code that automates optimization and reporting. You reap the benefits. It's that simple.

Built to Scale

All our scripts work in individual or MCC accounts. You can even copy script settings between accounts.

Always Up-to-Date

Our scripts undergo regular maintenance and are automatically updated in accounts that use them.

Automated Hourly Optimizations

Bid Management

Use data from your account along with data from a Google spreadsheet to program and automate your own bid rules.

Budget Management

Maintain more flexible budget settings. Automatically pause any level when the budget you specify is reached.

Landing Page Management

Find and pause ads with broken landing pages — 404 errors, out-of-stock messaging, or 302 redirects.

Automated Spreadsheet Reports

Hourly Google Ads Stats

Get more granular data by collecting hourly stats for your most important campaigns, ad groups, or keywords.

Aggregated Data

Find what works best for your account — from match types to keyword lengths, to commonly used snippets of ad text.

"By adding Optmyzr to our paid management team, we were able to handle more accounts with bigger spends effectively. We have doubled the total monthly spend under management while keeping the same number of staff. Our team has better visibility to the detail of campaigns, better efficiencies, and more time to focus on how to make the client happier."

Sean C.

COO, Etna Interactive

Out of all of our tech suppliers, the Optmyzr team is by far the most helpful and responsive. They guide us through new updates and no request for guidance is too much. In addition, my feedback for feature requests often actually turn into new features. What a fantastic team to work with!

William Bravin

Performance Lead, Climbing Trees

"I've been using Optmyzr for close to 6 years now and they are always making things better, smarter, and faster. We started getting more e-commerce accounts and with the help of Optmyzr, we're able to create a more granular shopping campaign that allows us to get a much higher ROAS for our clients."

David J.

VP of Paid Media, Constellation Agency

"The report building is great, and the optimization of campaigns, especially Display, with the ability to eliminate poor-quality websites from showing ads. You can see the data, search terms and display network locations in a clearer format than the Google Dashboard to see what is working and what isn't. Also, you can build comprehensive reports that show the performance of the campaigns over time."

Cheryl M.

President and CEO, Peak to Peak Marketing Inc

"Loads of great tools for every aspect of a Google Ads account. Optmyzr really gets it done with evidence-based recommendations to help you get the most out of the account. I love the fact that the tool was created by a former Google Ads employee who knows his stuff and has a reputation for excellence. There are lots of tools that can do some of what Optmyzr does, but this is the one you want — it is more advanced, and generally just does more."

Eron C.

Sr. Interactive Marketing Specialist, MedStar Health

The fact that Optmyzr works across Google, Microsoft, Amazon & Meta makes life so much easier. The tools reduce the manual work associated with managing campaigns, allowing me to focus more on the strategic, testing & creative elements. The ability to automate just about everything within an account using custom rules is a game-changer. On top of a brilliant platform, Optmyzr's customer support has been FANTASTIC.

Sam Tomlinson

Executive Vice President, Warschawski

Pioneers in Google Ads Scripts

Save money by automatically pausing ads/keywords that lead to 404 error pages.

Use relative date ranges for scheduled reports to automate them completely.

Set different bid adjustments for every hour of every day with the Hourly Dayparting Script.

Stay in the black by pausing campaigns, ad groups, and keywords when they exceed budget.

Optmyzr ProTips for Enhanced Scripts™

With Enhanced Scripts™ for Google Ads, Optmyzr writes and maintains the Google AppScripts code. Simply copy + paste the code we generate into your account, and update your settings in our web-based user interface.
Google Ads Scripts are part of Google Apps Scripts, so they are integrated with other Google services (Gmail, Analytics, etc) and even the Prediction API. This makes it possible to construct advanced workflows with just a few lines of code.
When starting out with Google Ads Scripts, we recommend trying reporting scripts before one that make changes to accounts.
Google Ads Scripts are the foundation of some of the most advanced PPC automation and because anyone can see the code, it is possible to extend the functionality by building on the work others have done.