---
title: "The complete PPC toolkit, starting at $209 a month"
description: ""
url: "https://www.optmyzr.com/headless-pricing-v2/"
---

# The complete PPC toolkit, starting at $209 a month

Optmyzr is simple. Pick a plan, connect your ad accounts, and unlock dozens of insight, optimization, and automation tools.

**Save 30%** with annual billing.

## Plans

### Monthly Billing

**Essentials** — For up to 25 Accounts

Features included in Essentials Plan:
- Keyword, Search Query, Ad Optimizations
- PMax Optimizations and Insights
- Account Audits and Performance Reports
- Budget Monitoring, Management and Optimization
- Performance Monitoring and KPI Alerts
- Data Insights - Geo, Audience and Time
- Custom Strategies and Insights With Rule Engine
- Real-time data refresh
- AI Assistant - Optmyzr Sidekick

**Premium** — Unlimited Ad Accounts*

All features in Essentials Plan, plus: 
- Campaign Automator (1 Free Account)
- Shopping / PMax Retail Campaign Management
- PPC Vertical Benchmarks
- Multi-Account / Cross-Platform Budget Management and Reports
- Multi-Account / Cross-Platform Reporting and Dashboards
- Meta & LinkedIn ad tools (full portfolio-level access)
- Smart Placement Exclusions
- Daily Automations for Shopping, Reports, and Optimizations
- Two 30-minute onboarding sessions
- Platform migration support
- One personalized video training session every six months
- AI Assistant, MCP connection for Claude, ChatGPT, and other AI tools

### Annual Billing

**Essentials** — For up to 25 Accounts

Features included in Essentials Plan:
- Keyword, Search Query, Ad Optimizations
- PMax Optimizations and Insights
- Account Audits and Performance Reports
- Budget Monitoring, Management and Optimization
- Performance Monitoring and KPI Alerts
- Data Insights - Geo, Audience and Time
- Custom Strategies and Insights With Rule Engine
- Real-time data refresh
- AI Assistant - Optmyzr Sidekick

**Premium** — Unlimited Ad Accounts*

All features in Essentials Plan, plus:
- Campaign Automator (1 Free Account)
- Shopping / PMax Retail Campaign Management
- PPC Vertical Benchmarks
- Multi-Account / Cross-Platform Budget Management and Reports
- Multi-Account / Cross-Platform Reporting and Dashboards
- Meta & LinkedIn ad tools (full portfolio-level access)
- Smart Placement Exclusions
- Daily Automations for Shopping, Reports, and Optimizations
- Two 30-minute onboarding sessions
- Platform migration support
- One personalized video training session every six months
- AI Assistant, MCP connection for Claude, ChatGPT, and other AI tools

### Enterprise Plan

**Enterprise** — Unlimited Ad Accounts*

All features in Premium Plan, plus:
- Custom Data Integrations and Solutions
- Custom API / Direct Integration (on request)
- Okta SSO
- Dedicated account manager
- Monthly training sessions and check-ins

[Let's Talk](/contact/)

## Pricing by Ad Spend

| Ad Spend | Essential (Annual) | Premium (Annual) | Accounts |
| --- | --- | --- | --- |
| $25K | $209/mo | $272/mo | 25 |
| $50K | $244/mo | $318/mo | 25 |
| $75K | $279/mo | $363/mo | 25 |
| $150K | $314/mo | $409/mo | 25 |
| $250K | $419/mo | $419/mo | 50 |
| $350K | $545/mo | $545/mo | 50 |
| $500K | $671/mo | $629/mo | 50 |
## Compare All Plans and Features

### Real-time data refresh

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Data is pulled in real time from ad platforms for analysis | Yes | Yes | Yes |
| Changes are pushed instantly to ad platforms without delays | Yes | Yes | Yes |
### Optimizations, Audits, Insights, and Monitoring

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Search Queries and Keywords | Yes | Yes | Yes |
| Manual and Automated Bidding | Yes | Yes | Yes |
| AI-Powered Account Insights and Ad Copy Optimization | Yes | Yes | Yes |
| Geo, Audience, and Time-Based Bid Adjustments | Yes | Yes | Yes |
| KPI and Performance Alerts | Yes | Yes | Yes |
| Account Audits | Yes | Yes | Yes |
| Feed Audits | No | Yes | Yes |
| Cross-Platform and Multi-Account Dashboards | No | Yes | Yes |
| Competitor Insights - PPC Vertical Benchmarks | limited (Limited) | Yes | Yes |
| Standard Placement Exclusions | Yes | Yes | Yes |
| Smart Placement Exclusions | No | Yes (Paid add-on) | Yes (Paid add-on) |
| Optimize Campaigns by Weather | No | Yes | Yes |
| Rule Engine-Based Custom Optimizations and Insights | Yes | Yes | Yes |
| Rule Engine Automations | Weekly / Monthly | Daily / Weekly / Monthly | Hourly* / Daily / Weekly / Monthly / Annually* |
### Social Advertising (Meta & LinkedIn)

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Connect Meta & LinkedIn Ad Accounts | Yes | Yes | Yes |
| Single-Account Social Tools | Yes | Yes | Yes |
| Portfolio Dashboard (Social) | No | Yes | Yes |
| Ad Analyzer | Yes (Single Account) | Yes | Yes |
| Social Campaign Manager | No | Yes | Yes |
| Social Rule Engine | Yes (Meta Single Account) | Yes | Yes |
| Social Reports | Yes (Single Account) | Yes | Yes |
### Reporting and Dashboards

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Single Account Performance Dashboards | Yes | Yes | Yes |
| White Labeled Shareable Dashboards | No | Yes | Yes |
| Single Account Reports | Yes | Yes | Yes |
| White Labeled Reports | Yes | Yes | Yes |
| Automated Report Delivery | Weekly / Monthly | Daily / Weekly / Monthly | Daily / Weekly / Monthly |
| Ready-to-Use Report Templates | Yes | Yes | Yes |
| Custom Report Templates | Yes | Yes | Yes |
| Cross-Platform / Multi-Account Portfolio Dashboards | No | Yes | Yes |
| Cross-Platform / Multi-Account Reports | No | Yes | Yes |
| AI-Generated Performance Summary | Yes | Yes | Yes |
### Shopping / PMax Retail Campaign and Feed Management

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Shopping / PMax Retail Campaign Creation | No | Yes | Yes |
| Automated Campaign Sync with Feed Changes | No | Yes | Yes |
| Merchant Feed Analysis | No | Yes | Yes |
| Merchant Feed Audits | No | Yes | Yes |
| Automated Product-Level Reporting and Labeling | No | Yes | Yes |
| Shopping Automations | No | Daily / Weekly / Monthly | Hourly* / Daily / Weekly / Monthly / Annually* |
### Budget Monitoring and Optimization

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Single Account Budget Pacing, Alerts and Optimizations | Yes | Yes | Yes |
| Spend Analysis and AI-Based Predictions | Yes | Yes | Yes |
| Campaign-Level Budget Optimization | Yes | Yes | Yes |
| Cross-Platform / Multi-Account Budget Pacing and Alerts | No | Yes | Yes |
| Cross-Platform / Multi-Account Budget Optimizations | No | Yes | Yes |
| Cross-Platform / Multi-Account Budget Analysis and Projections | No | Yes | Yes |
### Advanced Campaign Creation

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Campaign Automator | No | Yes (1 account included) | Yes (Custom) |
| Rapid Campaign Launcher | Yes | Yes | Yes |
### Workflow Management

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Blueprints | Yes | Yes | Yes |
| Pre-Built Blueprints | Yes | Yes | Yes |
| Custom Blueprints | Yes | Yes | Yes |
| AI-Generated Blueprints | Yes | Yes | Yes |
| Other Integrations – Slack, Microsoft Teams, Zapier | Yes | Yes | Yes |
| Custom Data Integration - Google Sheets | No | Yes | Yes |
| Custom Data Integration - Salesforce, HubSpot, Shopify | No | No | Yes (On request) |
| Custom API / Direct Integration | No | No | Yes (On request) |
| MCP Connection (Claude, ChatGPT, and other AI tools) | Yes | Yes | Yes |
### Feature Access

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Additional Optmyzr add-on accounts | No | limited (Paid add-on) | Yes |
| Google, Microsoft SSO login | Yes | Yes | Yes |
| Okta SSO | No | No | Yes (On request) |
### Support and Onboarding

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| Tailored Onboarding Sessions with an Optmyzr Expert | One Q&A session | Two 30-minute onboarding sessions | Three 1-hour onboarding sessions |
| Regular Training Sessions | No | Every six months | Monthly |
| Email support | limited (24-hour turnaround) | limited (6-hour turnaround) | limited (4-hour turnaround) |
| Dedicated account manager | No | No | Yes |
| Setup Service | limited ($199/hour) | limited (1 hour included) | limited (4 hours included) |
| Platform migration support | No | Yes | Yes |
### AI and MCP

| Feature | Essentials | Premium | Enterprise |
| --- | --- | --- | --- |
| AI Sidekick Assistant (natural-language PPC assistance) | Yes | Yes | Yes |
| Optmyzr MCP Access (Claude, ChatGPT, and other AI tools) | No | Yes | Yes |
## Pricing FAQs

**Which ad platforms does Optmyzr support?**

Optmyzr supports Google Ads, Microsoft Ads, Amazon Ads, Meta Ads, LinkedIn Ads, and Yahoo! Japan Ads. Amazon and Social advertising tools (for Meta and LinkedIn) are included in all plans. There’s no need for a separate subscription. For Amazon-specific capabilities, see Optmyzr for Amazon Ads.


**Do you offer discounts for new businesses, agencies, or non-profit organizations?**

Yes, we offer discounts for both new businesses and non-profit organizations. Businesses and agencies less than three years old qualify for a special discount. Non-profit organizations, including some Google Grants accounts, may be eligible for free subscriptions or other discounted options. To learn more about these discounts and determine eligibility, please contact our support team.

**What are the different billing cycles you offer?**

We provide flexible billing cycles to suit your needs. You can choose from monthly or annual billing options. An annual prepaid subscription provides a 30% discount compared to the monthly rate. Billing occurs automatically on the same date each month, starting from the day you begin your subscription.

**Which payment methods do you accept?**

Optmyzr accepts a variety of payment methods to make transactions seamless for our customers. These include credit and debit cards, wire transfers, checks, and PayPal.

**What is the Platform Migration Service, and what is included in it?**

Platform Migration Service is included for Premium and Enterprise customers at no additional cost. Our team handles the backend setup by replicating your automation rules, reporting dashboards, and workflows from your previous platform to ensure a smooth, fast transition into Optmyzr.
As a part of this migration, our team can replicate your existing rule engine strategies, system alerts, and custom reporting formats. For more information, please refer to this article.


**Does Optmyzr include Meta and LinkedIn advertising tools?**

Yes. Meta and LinkedIn tools are included in every Optmyzr plan at no extra cost. Essentials plan users get single-account social tools. Premium and Enterprise users get full portfolio-level access, cross-platform reports, and Optimization and Automation History.


**What happens if I exceed the spend limits in my subscription plan?**

If your connected ad spend exceeds your plan’s limit, we’ll continue to support your account and charge overage fees for the extra spend and accounts connected based on your plan’s rate. This provides flexibility during temporary spikes in spend.
If your spend exceeds your plan limit for two consecutive months, and the overage fees are higher than the cost of upgrading, we’ll automatically move you to the next plan. You’ll receive an email notification 7 days before the change takes effect.
For monthly billing, the new plan will start from your next billing cycle. For annual plans, we’ll apply a prorated charge for the upgrade.
Read in detail about how overages are calculated here.

**Do you have an affiliate program?**

Yes, Optmyzr offers an Affiliate Program for active subscribers. As an affiliate, you can earn referral fees by introducing new customers to Optmyzr. If you're interested in joining the program, simply complete the request form available on our Affiliate Program page to get started.

**Do I have to sign a contract?**

No, our standard subscription plans are not contract-based. You have the flexibility to upgrade or cancel your plan at any time. When you cancel, your plan stays active until the end of your current billing cycle, and you'll be charged for that full period. We don’t offer refunds for unused days or months.
If you prefer a contract-based subscription for a custom quote, we’re happy to help! Just email us at support@optmyzr.com.

**How do I cancel my account?**

If you wish to cancel your Optmyzr subscription, the process is straightforward. You can send a cancellation request through your Optmyzr account or email us at support@optmyzr.com. After cancellation, your subscription will remain active until the end of your current billing cycle, and you will not be billed for the next cycle.

**Do you offer refunds?**

Yes, we offer a 30-day money-back guarantee. If you subscribe to Optmyzr and find that it's not the right fit for your business, you can request a refund. Please note that this policy applies only to first-time subscriptions and can be used only once.

**Hourly and annual automation available on demand.*



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*Source: [](https://www.optmyzr.com/headless-pricing-v2/)*
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