SalesX was using a combination of Google Ads scripts, intelligent filters, and their internal software: X-Octane® to drive results for their clients.
Maintaining their proprietary tools for all of their accounts was taking away time from strategic projects. They needed a reliable automation tool that could handle the unique way they optimize accounts so that they could scale their process.
SalesX used Optmyzr’s Rule Engine to deploy a universal set of custom optimizations across all their accounts.
Their most experienced team members were able to deploy new best practice optimizations to their entire team and all accounts under management with minimal effort.
Optmyzr gave us the ability to have a universal bidding strategy in the cloud shared with the entire team, ensuring our whole team is able to deliver consistently great results for clients.
Thanks to the Rule Engine, SalesX now meets 96% of client KPIs. The tool integrated easily with their existing in-house technology and has reduced the amount of time required to achieve better results.