For more than $10,000 per month or multiple accounts

The advertising compass your business needs to grow.

Optmyzr Lite points your business in the right direction. Get the most important suggestions to improve your campaigns on Google and Microsoft.

Benefits of Optmyzr Lite

With a free plan available, you'll always have a trusted guide.

Realize the full value of your budget.

Find out what actions can make your ad spend go further.

Find ways to improve ads quickly.

Optmyzr Lite provides suggestions to improve your ad campaigns.

Free options for growing your business.

With our free plan, you can focus your budget on ads, not management.

Get expert-grade PPC suggestions.

Bring your ad accounts in line with industry-standard best practices.

Manage your advertising from one dashboard.

Keep a close eye on your ad performance from a single location.

See a complete picture of ad performance.

Report templates combine growth data across your ad accounts.

Get all the benefits with none of the risk.

Feature Access

Everything you need to run better ad campaigns.

*All prices are in

Free Plan



Max Connected Spend: $10,000

  • Connect 1 Google and 1 Microsoft account (same domain)

  • Optmyzr Express – View critical optimizations at once

  • Reporting – Detailed information in a single report

  • Account Dashboard – All account information in one view

  • Account Audit – Quickly audit account health

  • Community-based support & onboarding guides

Paid Plan

Coming Soon

Max Connected Spend: $10,000

  • Everything in the Free Plan

  • Optmyzr Express – Apply critical optimizations in minutes

  • Reporting – Automate report generation & delivery

Optmyzr Lite is for teams managing one brand's ad accounts and spending less than $10,000 a month on ads. More accounts or bigger budget?

Optmyzr Lite FAQ

Is Optmyzr Lite really free or are there hidden costs?

Is Optmyzr Lite a good alternative or replacement for WordStream Advisor?

I manage multiple ad accounts. Can I use Optmyzr Lite with all of them?

Who owns my ad accounts with Optmyzr Lite? Will you make changes automatically?

What if I have a problem with the tool or my account?

What happens if my monthly ad spend on Optmyzr Lite exceeds $10,000?

Can I upgrade my Optmyzr Lite account to Optmyzr Core?

What are the terms of use for Optmyzr Lite?