Run every client's PPC account without the manual grind
Budget monitoring, campaign building, and reporting, automated across every client you manage, so taking on one more doesn’t mean adding more hours.
Built for PPC consultants and freelancers to automate and reduce repetitive work
Manage dozens of accounts without checking each one by hand every day
Checking each client’s account individually just to know if things are fine isn’t a productivity strategy, it’s a full-time job on top of the actual work.
All Accounts Dashboard pulls performance data from Google Ads, Microsoft Ads, Amazon Ads, and Meta Ads into one view, with Account Health and Optimization Suggestions flagging what actually needs attention instead of you scanning every metric yourself. You can set a Monthly Target Budget once and the dashboard shows Budget Pacing Status automatically, so you can tell at a glance which accounts are underspending or about to overspend, without opening any of them individually. You can also save custom views, star the accounts you check most often, and filter by owner if you ever bring someone else onto the work.
See every client account in the All Accounts Dashboard
All Accounts Dashboard pulls performance data from Google Ads, Microsoft Ads, Amazon Ads, and Meta Ads into one view, with Account Health and Optimization Suggestions flagging what actually needs attention instead of you scanning every metric yourself. You can set a Monthly Target Budget once and the dashboard shows Budget Pacing Status automatically, so you can tell at a glance which accounts are underspending or about to overspend, without opening any of them individually. You can also save custom views, star the accounts you check most often, and filter by owner if you ever bring someone else onto the work.
Give every prospect/client real visibility into their own account
Account audits give you a structured health check with a clear grade, actionable issues, and a consistent review framework in just a few minutes. And you can share with prospects or clients before digging into every detail.
You can run it before you even start work to set expectations, or on a schedule once you’re managing the account.
Send a prospect an account audit
You can run it before you even start work to set expectations, or on a schedule once you’re managing the account.
Automate the decisions you already know by heart
Being a consultant means being the strategist, the analyst, and the reporter, all in one person, so anything that repeats itself across accounts is time you don’t get back.
You can apply Rule Engine strategies across every account you manage, on a schedule, without opening each one individually. Anomaly detection and budget alerts mean you hear about a problem the moment it happens, which matters even more when you’re the only one watching.
Rule Engine comes with a library of pre-built strategies for pacing, bids, and negative keywords, ready to apply. If you want something more specific, you can describe it in plain language and let AI turn it into a working strategy. A few things consultants managing ecommerce clients use this for most:
• Flagging products that have spent money but haven’t converted in the last 30 days
• Cutting bids on product groups costing more per conversion than the rest of the campaign
• Clearing out search queries with zero conversions, high cost, and low click-through rate
• Getting flagged the moment a PMax campaign’s conversions or ROAS shift, before a client notices first
Turn your rules of thumb into Rule Engine strategies
You can apply Rule Engine strategies across every account you manage, on a schedule, without opening each one individually. Anomaly detection and budget alerts mean you hear about a problem the moment it happens, which matters even more when you’re the only one watching.
Rule Engine comes with a library of pre-built strategies for pacing, bids, and negative keywords, ready to apply. If you want something more specific, you can describe it in plain language and let AI turn it into a working strategy. A few things consultants managing ecommerce clients use this for most:
• Flagging products that have spent money but haven’t converted in the last 30 days
• Cutting bids on product groups costing more per conversion than the rest of the campaign
• Clearing out search queries with zero conversions, high cost, and low click-through rate
• Getting flagged the moment a PMax campaign’s conversions or ROAS shift, before a client notices first
Build a new client's campaign without starting from scratch
Every new client means building a campaign from nothing, and that setup time comes straight out of hours you’d rather spend on strategy. Optmyzr simplifies that.
Building a full Shopping or PMax Retail structure from scratch: You can build full campaign structures, product partitions included, in a few clicks with Shopping Campaign Management, using AI-suggested structures based on the account’s top attributes or performance data.
When landing page content isn’t built for search: You can turn a product feed into Dynamic Search Ads at the product level with Campaign Automator, using feed attributes like brand, margin, or a custom label to segment which products get their own search campaign, instead of relying on landing page content that usually isn’t optimized for it.
AI Campaign Creation: For Search or PMax Lead Gen campaigns, you can build a complete campaign, structure, keywords, ad copy, and everything, directly from a client’s website URL.
Meta Ads: If a client runs on Meta too, you can build one campaign with Social Campaign Launcher (available on request) that covers placements like Feed, Stories, Reels, and Explore instead of separate placement setups.
Launch a new client's Shopping campaigns from their feed
Building a full Shopping or PMax Retail structure from scratch: You can build full campaign structures, product partitions included, in a few clicks with Shopping Campaign Management, using AI-suggested structures based on the account’s top attributes or performance data.
When landing page content isn’t built for search: You can turn a product feed into Dynamic Search Ads at the product level with Campaign Automator, using feed attributes like brand, margin, or a custom label to segment which products get their own search campaign, instead of relying on landing page content that usually isn’t optimized for it.
AI Campaign Creation: For Search or PMax Lead Gen campaigns, you can build a complete campaign, structure, keywords, ad copy, and everything, directly from a client’s website URL.
Meta Ads: If a client runs on Meta too, you can build one campaign with Social Campaign Launcher (available on request) that covers placements like Feed, Stories, Reels, and Explore instead of separate placement setups.
Let product performance decide where a client's budget goes
If a client’s best and worst performers are getting similar budget, that’s money not going where it should.
You can use Smart Product Labeler to analyze Google and Microsoft Merchant Center performance data and sort products into five tiers based on ROAS and cost, then apply those labels to build separate campaigns or adjust bids by tier, so a top performer gets more budget and a poor one gets less, without manually reviewing a client’s catalog by hand.
Label a client's products by performance tier
You can use Smart Product Labeler to analyze Google and Microsoft Merchant Center performance data and sort products into five tiers based on ROAS and cost, then apply those labels to build separate campaigns or adjust bids by tier, so a top performer gets more budget and a poor one gets less, without manually reviewing a client’s catalog by hand.
Make Shopping bid changes without living in spreadsheets
When you manage Shopping accounts alone, small bid changes can eat more time than they should. Reviewing product groups, finding what needs attention, and making the same kind of adjustment again and again is exactly the kind of work that limits how many clients you can handle.
Manage Shopping Bids helps you review product group performance and make bulk bid changes in one workflow. You can act on the products that need attention without manually editing every product group one at a time.
It keeps the control with you, but removes the repetitive clicking that makes Shopping optimization feel heavier than it needs to be.
Adjust Shopping bids in bulk with Manage Shopping Bids
Manage Shopping Bids helps you review product group performance and make bulk bid changes in one workflow. You can act on the products that need attention without manually editing every product group one at a time.
It keeps the control with you, but removes the repetitive clicking that makes Shopping optimization feel heavier than it needs to be.
Answer the "what happened" question without switching tabs all day
Juggling several clients across different platforms means the question “why did this change” comes up constantly, and every platform’s native answer looks different.
You can use PPC Investigator’s root cause analysis chart to trace a shift back through campaigns, ad groups, keywords, search terms, or placements, whether the account in question is on Google, Microsoft, Amazon, or Meta.
Trace a metric shift with PPC Investigator
You can use PPC Investigator’s root cause analysis chart to trace a shift back through campaigns, ad groups, keywords, search terms, or placements, whether the account in question is on Google, Microsoft, Amazon, or Meta.
Automate scheduling client reports
You can build a white-labeled report once and schedule it to run automatically, weekly or monthly, so every client gets it on time without you rebuilding it from scratch.
If a client wants a live view instead of waiting for the next scheduled report, you can give them a real-time link with Shareable Dashboard to check whenever they want, no separate reporting tool required.
Share a live white-labeled client dashboard
If a client wants a live view instead of waiting for the next scheduled report, you can give them a real-time link with Shareable Dashboard to check whenever they want, no separate reporting tool required.
Matthieu Tran-Van sees a 10x productivity boost and 28% revenue surge
28%
revenue increase at the same ROAS
52%
decrease in CPCs from a Quality Score jump
96%
less time spent building DSA campaigns from feeds
20 hrs
saved weekly
Rule Engine is certainly one of the amazing sections of Optmyzr because it's really like your dedicated, highly flexible, and scalable optimization hub where you can automate a lot of very valuable optimizations for your clients with infinite customizations.
Matthieu Tran-Van, Google Ads expert
Read how Matthieu saved 20 hours weekly
Ready to take on your next client without taking on more hours?
Try Optmyzr for 14 days. No credit card required.
FAQs
It depends entirely on how much of the work is manual. Without automation, one person hits a ceiling fast, checking budgets, cleaning up search terms, and building reports all take real hours, and that ceiling is usually somewhere around a handful of active accounts before something starts slipping.
You can use Optmyzr's Rule Engine strategies to automate most of the repetitive checks and monitoring tasks for budget pacing, bids, and negative keywords, applying the same logic across every account you manage, on a schedule, so you're not opening each one individually to check it. That's what makes it possible to manage a large client load as a solo PPC marketer.
You can use Optmyzr's Rule Engine strategies to automate most of the repetitive checks and monitoring tasks for budget pacing, bids, and negative keywords, applying the same logic across every account you manage, on a schedule, so you're not opening each one individually to check it. That's what makes it possible to manage a large client load as a solo PPC marketer.
You can show a prospect a shareable, data-backed account snapshot with Optmyzr's audit tools before you've even started work, and use Rule Engine to show a client the actual logic behind every change, rather than just a summary of results.
It's built to run account management day to day, budget monitoring, bid automation, campaign building, and feed segmentation all included. Reporting is a byproduct of that work, not the only thing the platform does. You can use Blueprints to get a ready-made task workflow to assign and schedule instead of designing your process from scratch.
You can use Smart Product Labeler to sort products into performance tiers automatically using ROAS and cost from Merchant Center data, Heroes, Sidekicks, Villains, Zombies, and Flukes, then shift bids and budget by tier instead of going through the catalog manually. It's currently available for Google and Microsoft Ads.
You can use Root Cause Analysis, in PPC Investigator, to trace a metric shift back through campaigns, ad groups, keywords, search terms, or placements and identify the specific change behind it, across Google, Microsoft, Amazon, and Meta.
It varies by account complexity, but the honest pattern holds across most PPC work: repetitive decisions, pausing, bid changes, negative keywords, budget shifts, are exactly what automation handles well, while strategy, creative, and client relationships still need a person.
One consultant using Optmyzr's Rule Engine reported saving 20 hours weekly through automated custom strategies, time that went back into the work only a person can do.
One consultant using Optmyzr's Rule Engine reported saving 20 hours weekly through automated custom strategies, time that went back into the work only a person can do.
Yes. Connecting an ad account uses the platform's own API and doesn't pause or interrupt anything already running, and our platform migration service can help bring over your account structures, budgets, and existing automation rules to Optmyzr so you're not rebuilding from scratch.
Pricing is based on ad spend under management, not the number of accounts or seats, so adding a new client or team member does not create a per-seat or per-account charge; your plan is tied to managed ad spend and the current pricing tier.
The shopping and feed tools covered on this page (Shopping Campaign Management, Smart Product Labeler, and Manage Shopping Bids) are included on the Premium plan and above. If you're running lean on Essentials, confirm your tier includes them before you plan your workflow around them.
Current plans and tiers are on the pricing page.
The shopping and feed tools covered on this page (Shopping Campaign Management, Smart Product Labeler, and Manage Shopping Bids) are included on the Premium plan and above. If you're running lean on Essentials, confirm your tier includes them before you plan your workflow around them.
Current plans and tiers are on the pricing page.
Usually yes, once manual account management starts eating more hours than the tool would cost. The math is straightforward: if a platform saves five to ten hours a week across search term cleanup, budget checks, or reporting, it pays for itself before you even factor in the fewer mistakes that come with better visibility.
Optmyzr's spend-based pricing is built around that math, the cost scales with the business you're managing, not with how many logins or seats you need.
Optmyzr's spend-based pricing is built around that math, the cost scales with the business you're managing, not with how many logins or seats you need.