3 Recent Google Ads Developments Every PPC Pro Needs to Know About
As the doom and gloom of COVID-19 fades, we’re hearing fewer conversations about troubleshooting and more about solving …
Ashwin Balakrishnan (Optmyzr)
Senior Marketing Manager
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google adwords
20+ Optmyzr Tools to Manage Google AdWords Account
One of the most common questions we get asked is how can Optmyzr help me or, what is Optmyzr?
Geetanjali Tyagi (Optmyzr)
Co-Founder
Keyword Lasso: In-Line Edits, Negative Keywords, Advanced Mode & More
The Keyword Lasso one-click optimization is one of the most used optimizations in our suite of tools.
Geetanjali Tyagi (Optmyzr)
Co-Founder
How to Create New Ads Using Text From Existing High-Performing Ads
Removing underperforming ads is one part of testing ad text in an AdWords account.
Geetanjali Tyagi (Optmyzr)
Co-Founder
Are you adding too many negative keywords?
While building the Traffic Sculptor One-Click Optimization™ we found a unique use case where adding negative keywords …
Geetanjali Tyagi (Optmyzr)
Co-Founder
Back to Basics: How to Structure a PPC Account in Google AdWords
Account structure is essentially how you organize your ads and keywords in your AdWords account.
Geetanjali Tyagi (Optmyzr)
Co-Founder
Can changing bids really reduce cost per acquisition?
Is changing bids (max CPC) for keywords the answer to reducing your cost/sale or CPA?
Geetanjali Tyagi (Optmyzr)
Co-Founder